Case study
Founderful
We enabled the Swiss VC firm community of founders to launch, fast.
8.5x
Raise in traffic after launch of new site
5
Projects for world-leading tech focused branding agency
€2,500
Amount saved per month compared to an average payroll hire
This project is part of our partnership with branding agency koto.studio
Team
Delivery manager, technical manager, designer, developer
What we did
Custom Code
Deliverables
Website
Duration
13 weeks
Tech stack
Next.js, Sanity, Tailwind CSS
Founderful is the new brand name, created by Koto.studio, for the Swiss VC company formerly known as, Wingman. The growing, founder-focused VC worked with Koto as the branding agency and Koto partnered with Rise to bring the websites to life.
Problem statement
Koto is renowned as one of the world leading branding agencies working for tech clients such as Discord, Whatsapp., Google Gemini as well as smaller early stage startups. Koto needed a trusted tech partner to bring their designs to life and work directly with the client to integrate the digital materials into their company ecosystem.
Hypothesis
Highlighting the founders will increase engagement with Founderful’s community-focused strategy. If paired with a scalable media system, the team can easily adjust the brand’s messaging to attract and connect with new members.
Solution
Rise worked closely with Founderful and Koto to ensure that the technical delivery exactly mirrored their shared vision for the rebranding.
A custom solution was developed leveraging Next.js for web and mobile interoperability, and Sanity for a seamless content management system.
To ensure scalability, Rise implemented shared component libraries to streamline development and conducted rigorous unit and integration testing to ensure consistent performance across all browsers and devices.
Alongside technical delivery, Rise created custom animations to bring Koto’s designs to life.
Following the implementation of a flexible and user-friendly content management system, Rise conducted training with Founderful’s teams to ensure the full-functionality of Sanity was exploited.
"I think you were really aware and understanding of the nature of client needs... that really didn't go unnoticed."
Fred North
Creative Director, Koto
ex. DesignStudio
Founderful is the new brand name, created by Koto.studio, for the Swiss VC company formerly known as, Wingman. The growing, founder-focused VC worked with Koto as the branding agency and Koto partnered with Rise to bring the websites to life.
Problem statement
Koto is renowned as one of the world leading branding agencies working for tech clients such as Discord, Whatsapp., Google Gemini as well as smaller early stage startups. Koto needed a trusted tech partner to bring their designs to life and work directly with the client to integrate the digital materials into their company ecosystem.
Hypothesis
Highlighting the founders will increase engagement with Founderful’s community-focused strategy. If paired with a scalable media system, the team can easily adjust the brand’s messaging to attract and connect with new members.
Solution
Rise worked closely with Founderful and Koto to ensure that the technical delivery exactly mirrored their shared vision for the rebranding.
A custom solution was developed leveraging Next.js for web and mobile interoperability, and Sanity for a seamless content management system.
To ensure scalability, Rise implemented shared component libraries to streamline development and conducted rigorous unit and integration testing to ensure consistent performance across all browsers and devices.
Alongside technical delivery, Rise created custom animations to bring Koto’s designs to life.
Following the implementation of a flexible and user-friendly content management system, Rise conducted training with Founderful’s teams to ensure the full-functionality of Sanity was exploited.
"I think you were really aware and understanding of the nature of client needs... that really didn't go unnoticed."
Fred North
Creative Director, Koto
ex. DesignStudio
Founderful is the new brand name, created by Koto.studio, for the Swiss VC company formerly known as, Wingman. The growing, founder-focused VC worked with Koto as the branding agency and Koto partnered with Rise to bring the websites to life.
Problem statement
Koto is renowned as one of the world leading branding agencies working for tech clients such as Discord, Whatsapp., Google Gemini as well as smaller early stage startups. Koto needed a trusted tech partner to bring their designs to life and work directly with the client to integrate the digital materials into their company ecosystem.
Hypothesis
Highlighting the founders will increase engagement with Founderful’s community-focused strategy. If paired with a scalable media system, the team can easily adjust the brand’s messaging to attract and connect with new members.
Solution
Rise worked closely with Founderful and Koto to ensure that the technical delivery exactly mirrored their shared vision for the rebranding.
A custom solution was developed leveraging Next.js for web and mobile interoperability, and Sanity for a seamless content management system.
To ensure scalability, Rise implemented shared component libraries to streamline development and conducted rigorous unit and integration testing to ensure consistent performance across all browsers and devices.
Alongside technical delivery, Rise created custom animations to bring Koto’s designs to life.
Following the implementation of a flexible and user-friendly content management system, Rise conducted training with Founderful’s teams to ensure the full-functionality of Sanity was exploited.
"I think you were really aware and understanding of the nature of client needs... that really didn't go unnoticed."
Fred North
Creative Director, Koto
ex. DesignStudio
Founderful is the new brand name, created by Koto.studio, for the Swiss VC company formerly known as, Wingman. The growing, founder-focused VC worked with Koto as the branding agency and Koto partnered with Rise to bring the websites to life.
Problem statement
Koto is renowned as one of the world leading branding agencies working for tech clients such as Discord, Whatsapp., Google Gemini as well as smaller early stage startups. Koto needed a trusted tech partner to bring their designs to life and work directly with the client to integrate the digital materials into their company ecosystem.
Hypothesis
Highlighting the founders will increase engagement with Founderful’s community-focused strategy. If paired with a scalable media system, the team can easily adjust the brand’s messaging to attract and connect with new members.
Solution
Rise worked closely with Founderful and Koto to ensure that the technical delivery exactly mirrored their shared vision for the rebranding.
A custom solution was developed leveraging Next.js for web and mobile interoperability, and Sanity for a seamless content management system.
To ensure scalability, Rise implemented shared component libraries to streamline development and conducted rigorous unit and integration testing to ensure consistent performance across all browsers and devices.
Alongside technical delivery, Rise created custom animations to bring Koto’s designs to life.
Following the implementation of a flexible and user-friendly content management system, Rise conducted training with Founderful’s teams to ensure the full-functionality of Sanity was exploited.
"I think you were really aware and understanding of the nature of client needs... that really didn't go unnoticed."
Fred North
Creative Director, Koto
ex. DesignStudio
Founderful is the new brand name, created by Koto.studio, for the Swiss VC company formerly known as, Wingman. The growing, founder-focused VC worked with Koto as the branding agency and Koto partnered with Rise to bring the websites to life.
Problem statement
Koto is renowned as one of the world leading branding agencies working for tech clients such as Discord, Whatsapp., Google Gemini as well as smaller early stage startups. Koto needed a trusted tech partner to bring their designs to life and work directly with the client to integrate the digital materials into their company ecosystem.
Hypothesis
Highlighting the founders will increase engagement with Founderful’s community-focused strategy. If paired with a scalable media system, the team can easily adjust the brand’s messaging to attract and connect with new members.
Solution
Rise worked closely with Founderful and Koto to ensure that the technical delivery exactly mirrored their shared vision for the rebranding.
A custom solution was developed leveraging Next.js for web and mobile interoperability, and Sanity for a seamless content management system.
To ensure scalability, Rise implemented shared component libraries to streamline development and conducted rigorous unit and integration testing to ensure consistent performance across all browsers and devices.
Alongside technical delivery, Rise created custom animations to bring Koto’s designs to life.
Following the implementation of a flexible and user-friendly content management system, Rise conducted training with Founderful’s teams to ensure the full-functionality of Sanity was exploited.
"I think you were really aware and understanding of the nature of client needs... that really didn't go unnoticed."
Fred North
Creative Director, Koto
ex. DesignStudio
Read the next case study
We created a webapp to save the worlds oceans.
Contact
team@userise.co
London
Second Home
68 Hanbury St
E1 5JL
United Kingdom
Lisbon
Amsterdam
London
Second Home
68 Hanbury St
E1 5JL
United Kingdom
Lisbon
Amsterdam
London
Second Home
68 Hanbury St
E1 5JL
United Kingdom
Lisbon
Amsterdam
Copyright Rise 2025. Designed using Rise.
Newsletter
Stay In The Loop
Receive special reports and updates from the Rise HQ.
Copyright Rise 2025. Designed using Rise.
Cookies
Privacy
Elevate Your
Execution
Speak to one of our experts about your project—book a call today.
Elevate Your
Execution
Speak to one of our experts about your project—book a call today.
Elevate Your
Execution
Speak to one of our experts about your project—book a call today.
Elevate Your
Execution
Speak to one of our experts about your project—book a call today.
Elevate Your
Execution
Speak to one of our experts about your project—book a call today.